Why do we want it there:

• Increases Zero-K search engine hits which would attract more players
• Zero-K will be the number 1 game in the Real Time Strategy Genre on Itch.io https://itch.io/games/genre-strategy/tag-real-time-strategy
• Zero-K will get access to an impulse buy/donation channel https://itch.io/blog/2/running-an-indie-game-store-2015
• Itch.io is a low risk marketplace that is optimized for independent developers https://itch.io/docs/general/about
• Zero-K team will get practice with online market places

What would be mandatory to list Zero-K on Itch.io:

• An Itch.io account
• Receiving Paypal or Stripe account (to collect money on Itch.io)
• A Project Page

My recommended measures to take:

• Choose cut to give to Itch.io (default 10%)
• Collect in balk so EU VAT would be billed properly and quarterly report would be generated to lower management upkeep https://itch.io/docs/creators/payments#payment-models
• Make project page look like and have reference to zero-k.info for ease of use
• Use butler command line tool to automate uploads to lower management upkeep https://itch.io/docs/butler/
• Inbound bank account for each store for extra layer of security https://www.bizjournals.com/bizjournals/how-to/funding/2016/06/why-have-more-than-one-business-bank-account.html

Optional measures:

• Host a game jam https://itch.io/docs/creators/game-jams
• Co-op bundle https://itch.io/dashboard/bundles